I was binge watching a little Seinfeld while eating Junior Mints and drinking a Snapple when I had a realization; branding is incredibly pervasive in the show. So, my mind went to bizarroworld and I thought, “what would ads sound like if Jerry, Elaine, George, and Kramer wrote them?”

I present to you, ADFELD, made at the VCU Brandcenter.

Shallow, clean, and obsessed with observational humor, Jerry has an affinity for the foods of his childhood. 

Both a  renaissance man and man of mystery, Kramer has a knack for hair-brained schemes and living outside the bounds of convention.

George is neurotic, stingy, and insecure. Not that there’s anything wrong with that.

Confident. Assertive.
Keeper of the sponges.