The ESPN Chirpline
Sometimes, the best solution to a brief is a thirty second piece of television advertising. Other times, the solution is the ESPN Chirpline, a hotline designed specifically for hockey fans to chirp* about anything and everything during the Stanley Cup Playoffs. To help promote the Chirpline, we went back to 1995 and filmed this sick informercial.
*chirping is hockey slang for trash talking, ya duster.
*chirping is hockey slang for trash talking, ya duster.



Made with Sam Christian, Alana Robinson
CDs: Mike Behrends, Chris Kim
Editor: Ben Surber
Production: XYZ
Client: NHL on ESPN
Agency: Arts & Letters